
[Jan 25, 2023] 100% Real & Accurate C-C4H225-12 Questions with Free and Fast Updates
Self-Study Guide for Becoming an Certified Technology Associate - SAP Emarsys Customer Engagement Implementation Expert
SAP C-C4H225-12 Exam Syllabus Topics:
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NEW QUESTION 16
Which of the following are supported functionalities within the SAP Emarsys Customer Engagement plug-in for Shopify?
- A. Automated installation of the Web Extend data collection scripts on your Shopify themes
- B. Automated installation of the Web Recommender template in your webshop
- C. Automated creation of Interactions programs for Shopify events
- D. Automated triggering of Shopify e-commerce events as external events in SAP Emarsys Customer Engagement
Answer: A,D
NEW QUESTION 17
You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?
- A. Real-time
- B. Weekly
- C. Daily
- D. Hourly
Answer: C
NEW QUESTION 18
What are some of the configurations that are required before you can start sending emails via SAP Emarsys Customer Engagement?
- A. DNS configuration
- B. Reply Management
- C. Deliverability Advisor
- D. Send Time Optimization
Answer: A,B
NEW QUESTION 19
A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: "Yes, I WULD like to receive emails about new products and special promotions." Where can you correct this?
- A. Management > Form Settings > Opt-in invitation and interests
- B. My profile > Form default language
- C. Management > Form settings > General format
- D. Channels > Email campaigns
Answer: A
NEW QUESTION 20
What information does the email channel set up form collect?
- A. Product information
- B. Historic sales information
- C. Website information
- D. Sending volumes
- E. Email performance
Answer: C,D,E
NEW QUESTION 21
You need to update some existing contacts records using the SAP Emarsys Customer Engagement API. What is the correct method to use?
- A. GET
- B. DELETE
- C. POST
- D. PUT
Answer: D
NEW QUESTION 22
Which of the following apply to the msrp field in the product data file?
- A. It is a mandatory field.
- B. The currency is not included.
- C. It is the original price of the product.
- D. The msrp value must be higher than the price for it to appear in the recommendation.
- E. The comma (,) is always used as the decimal mark.
Answer: B,C,D
NEW QUESTION 23
You want to test two different Overlay Web Channel campaigns. Which options do you have?
- A. Activate the Advanced Scheduling page and set up an A/B test.
- B. Create an Interactions program with an A/B splitter and insert two different campaigns.
- C. Create an Automation program with an A/B splitter and insert two different campaigns.
- D. Split your recipient source into two contact lists and activate two separate campaigns.
Answer: A,C
NEW QUESTION 24
You want to analyze your email response rates by domain level. Which reporting tab gives you a breakdown for the 10 most popular email providers?
- A. Deliverability Reporting
- B. Customer Lifecycle
- C. Revenue Analytics
- D. Trend Reporting
Answer: A
NEW QUESTION 25
You want to build a comma-separated values (CSV) file and import it into SAP Emarsys Customer Engagement. Which of the following rules apply?
- A. When a field does not have a value, leave it empty.
- B. Do not use field values longer than 32 KB.
- C. Always use UTF-8 encoding.
- D. Do not use more than 128 columns.
Answer: A,C
NEW QUESTION 26
What is one purpose of the link title attribute when adding URLs in the block-based editor?
- A. It enables link tracking.
- B. It is a tooltip and appears when the recipient hovers over the link.
- C. It displays the link title in the reporting.
- D. It creates a call to action (CTA) with this text on it.
Answer: B
NEW QUESTION 27
What data collection commands does Web Extend support?
- A. SetCustomerId
- B. Purchase
- C. Go
- D. SetPassword
- E. Review
Answer: A,B,C
NEW QUESTION 28
What do you use to personalize the First Name field with fallback text if the field is empty?
- A. Link Editor
- B. Emarsys Scripting Language
- C. Manage optional content
- D. Personalization token
Answer: B,D
NEW QUESTION 29
Which database cannot be used for campaign personalization in SAP Emarsys Customer Engagement?
- A. MySQL
- B. Microsoft SQL Server
- C. Google BigQuery
- D. Amazon Redshift
Answer: C
NEW QUESTION 30
The Health Check dashboard shows a web behavior error and a data source consistency error. Where you can find more information?
- A. Predict Data Sources page
- B. Database Growth widget
- C. Predict Recommendations widget
- D. Inspector bookmarklet
Answer: A
NEW QUESTION 31
Which file formats are supported for integrating flexible product data?
- A. Text (TXT)
- B. Microsoft Excel file (XLS)
- C. Extensible Markup Language (XML)
- D. Comma-separated values (CSV)
Answer: C,D
NEW QUESTION 32
Which of the following statements apply when using Google Product Feed (GPF)?
- A. A custom field can be inserted using c_* format.
- B. United States is selected as the default locale if a language is not supported.
- C. Multiple GPFs are supported for clients who target multiple countries.
- D. Multiple GPFs are not supported for clients who use multiple languages.
Answer: B,C
NEW QUESTION 33
You are setting up a new API call to add a new contact that has opted in, and you want to ensure the system opt-in field is set correctly. What value must you use?
- A. "1" : "1"
- B. "31" : "1"
- C. "1" : "True"
- D. "31" : "True"
Answer: D
NEW QUESTION 34
You want to provide an omnichannel experience to your customers by extending your webshop personalization experience to another channel. In this context, what is the recommended practice for identifying contacts?
- A. Use different identifiers so you can better identify which contacts are coming from the new channel and your website pages.
- B. Use the same identifier across all channels.
- C. Enable SAP Emarsys Customer Engagement AI to automatically identify unique contacts.
- D. Use full name and email address as the unique identifier.
Answer: B
NEW QUESTION 35
You are building an abandoned cart program that uses a discount voucher. You don't want any users to receive more than 1 voucher in a 30 day period. There are wait nodes in the program that spam multiple days. Which participation setting do you need?
- A. Contacts can enter this program again 30 days and 0 hours after exiting it.
- B. Contacts can enter this program any time, even if they are still in it.
- C. Contacts can enter this program again 30 days and 0 hours after entering it.
- D. Contacts can enter this program only once, ever.
Answer: A
NEW QUESTION 36
In January you will want to target contacts who signed up in store during the festive holidays, so you want to segment by the registration source and the registration date. What field types do you need to create?
- A. Date
- B. Single choice
- C. URL field
- D. Multi choice
Answer: A,B
NEW QUESTION 37
You are implementing Web Channel and you are told to use all web campaign types available. What are your choices?
- A. Space: to insert blank elements on your website
- B. Category: to insert a category-level recommendation
- C. Overlay: to have content appear above the normal website content
- D. Ribbon: to display a ribbon at the top or bottom of the page
- E. Embed: to replace a selected element on your website
Answer: C,D,E
NEW QUESTION 38
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