Microsoft MB-260 Q&A - in .pdf

  • MB-260 pdf
  • Exam Code: MB-260
  • Exam Name: Microsoft Customer Data Platform Specialist
  • Updated: Aug 30, 2026
  • Q & A: 120 Questions and Answers
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  • Exam Code: MB-260
  • Exam Name: Microsoft Customer Data Platform Specialist
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Microsoft MB-260 Q&A - Testing Engine

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  • Exam Code: MB-260
  • Exam Name: Microsoft Customer Data Platform Specialist
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  • Q & A: 120 Questions and Answers
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Introduction to the Microsoft MB-260 Certification Exam

Microsoft MB-260 Exam is a certification exam that is also known as Microsoft Customer Data Platform Specialist (beta). This certification exam is authorized by Microsoft to demonstrate the knowledge of the applicant in the area of Customer Experience Management. This certification exam is designed to test candidates' ability to design and develop Microsoft Office solutions. MB-260 Dumps is the source of the best materials to help you pass the exam easily. The Microsoft MB-260 certification is designed for applicants who work in the area of Customer Experience Management. CEM is a field of study that focuses on improving the overall experience of customers by developing and executing a comprehensive strategy to understand customer needs and behavior and to develop, measure, and manage customer relationships and interactions across all channels.

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Exam MB-260: Microsoft Customer Data Platform Specialist

Candidates for this exam implement solutions that provide insights into customer profiles and that track engagement activities to help improve customer experiences and increase customer retention.

Candidates should have firsthand experience with Dynamics 365 Customer Insights and one or more additional Dynamics 365 apps, Power Query, Microsoft Dataverse, Common Data Model, and Microsoft Power Platform. They should also have direct experience with practices related to privacy, compliance, consent, security, responsible AI, and data retention policy.

Candidates need experience with processes related to KPIs, data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement. They should have a general understanding of Azure Machine Learning, Azure Synapse Analytics, and Azure Data Factory.

The English language version of this exam will be updated on July 26, 2022. Please download the skills measured document below to see what’s changing. If a localized version of this exam is available, it will be updated approximately eight weeks after this date.

Passing score: 700. Learn more about exam scores.

Part of the requirements for: Microsoft Certified: Customer Data Platform Specialty

Download exam skills outline

Reference: https://docs.microsoft.com/en-us/learn/certifications/exams/mb-260

This section contains the info about the exam structure, time, passing score, etc of the Microsoft MB-260 Certification Exam

The info about the exam structure, format, languages is discussed in detail, in the MB-260 Dumps. Overview of that info is given as follows:

  • Time Duration: 60 minutes

  • Exam type: Multiple Choice

  • The passing score: 70%

  • Languages: English

  • Number of Questions: 40-60

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Here are the topics of the Microsoft MB-260 Certification Exam

MB-260 Dumps cover the Microsoft MB-260 Certification Exam:

  • Administer Customer Insights: 10%

  • Create customer profiles by unifying data: 20%

  • Configure third-party connections: 15%

  • Ingest data into Customer Insights: 15%

  • Implement AI predictions in Customer Insights: 15%

  • Design Customer Insights solutions: 10%

  • Configure measures and segments: 15%

Microsoft MB-260 Exam Syllabus Topics:

SectionWeightObjectives
Ingest data into Customer Insights - Data10-15%- Transform and cleanse data
  • 1. Configure incremental refreshes
    • 2. Use Power Query for data shaping
      - Connect to data sources
      • 1. Dataverse, Azure, and Common Data Model
        • 2. Managed vs customer-owned data lake
          Create customer profiles through data unification35-40%- Manage relationships and activities
          - Verify unified profiles
          - Define match rules
          - Configure merge policies
          Configure measures and segments15-20%- Define segment logic
          - Create and manage measures
          - Apply filters and conditions
          Implement AI predictions5-10%- Configure built-in models
          • 1. Churn prediction
            • 2. Product recommendations
              • 3. Sentiment analysis
                • 4. Customer lifetime value
                  - Integrate custom Azure ML models
                  Administer Customer Insights - Data5-10%- Monitor data refreshes
                  - Manage environment settings
                  - Apply security and compliance policies
                  - Ensure data privacy and consent
                  Configure third-party connections and exports5-10%- Export data to external systems
                  - Integrate with Dynamics 365 apps
                  - Set up data destinations
                  Design Dynamics 365 Customer Insights - Data solutions5-10%- Describe functionality and components
                  • 1. API and use cases overview
                    • 2. B2C vs B2B profile differences
                      • 3. Microsoft Fabric integration
                        • 4. Near real-time updates support
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